Section
Rules and ethics
What a UK micro influencer marketing disclosure policy should say: gifted products, the Ad label and its placement, who checks posts and how to fix a missed one.
Rules and ethics
Creator data in micro influencer marketing: campaign records, outreach and agreements, PECR email rules, special category data and access requests.
Rules and ethics
A practical checklist for UK micro-influencer campaigns: the DMCC Act rule on paid promotion, labels, ICO duties for children and the creator tax filing.
Rules and ethics
How to brief micro influencers under UK rules: CMA labelling guidance, PECR outreach, a UK GDPR lawful basis for creator data and IR35 status, with a briefing table.
Rules and ethics
Micro influencer marketing in the UK: how ASA and CMA disclosure rules, the CAP Code, clear ad labels and enforcement apply to campaigns.
Rules and ethics
HMRC trading allowance for UK niche influencers: when gifted products become taxable income, benefit-in-kind rules, Self Assessment and record keeping.
Rules and ethics
A practical guide to Welsh Language Standards for Cardiff niche influencers, covering public-body duties, bilingual briefs, approvals and ad disclosures.
Rules and ethics
Micro influencer marketing across the UK and Ireland needs dual disclosure, correct VAT treatment and audience overlap checks. Here is how to brief both markets.
Rules and ethics
A practical guide to micro influencer marketing contracts in England, covering scope, approvals, usage rights, disclosure, data and liability.
Rules and ethics
Check the UK rules on ad labelling, data and contracts before you brief a micro influencer, covering the CAP Code, ASA, CMA, ICO and the Data Protection Act 2018.
Rules and ethics
UK micro influencers often accept free products, but gifting is not payment. Learn when to seed, when to pay, and how ASA rules treat gifted posts.
Rules and ethics
A practical guide to briefing UK micro influencers: deliverables, approval rounds, usage rights and CAP Code disclosure, with a template you can adapt.
Rules and ethics
How to vet micro influencers in the UK for fake followers: audience checks, ASA disclosure history, Companies House searches and the evidence to keep on file.
